Job Description

Looking for an opportunity with a dynamic, fun, and goal-oriented company? We’re growing quickly and we’re looking for some not-so-typical talent to join our team. 
Progress Residential® is one of the largest providers of high-quality, single-family rental homes in the United States. With more than 75,000 homes across some of the fastest-growing markets, our residents appreciate the flexibility, freedom, and convenience of living in a single-family home without the obligations of home ownership. 

Progress is committed to making the home rental process easy and enjoyable for the 100,000+ residents we serve by empowering our team members and investing in innovative systems and technology. Our portfolio has continued to grow substantially the past few years and we see increasing demand for professionally managed single-family rental homes and anticipate continued growth. 

At Progress we’re focused on maintaining a safe environment for our employees and our community. We incentivize and encourage our employees to be fully vaccinated.

Position Summary

Reporting to the Executive Vice President and Chief Commercial Officer and serving as a key member of the Marketing & Revenue leadership team, the VP of Digital Product will lead all aspects of Progress Residential’s digital experience across the consumer journey.
The ideal candidate will be a change-agent style leader with deep knowledge of digital best practices who is data-driven and has GM and/or P&L experience. Moreover, this candidate must successfully combine digital and technical capabilities with the commercial contexts of a rapidly growing property management business.
This is a critical leadership role in an exciting company that is experiencing tremendous growth.

Essential Functions

Digital strategist

* Be the go-to thought leader for all aspects of Progress Residential’s digital strategy for the consumer journey. Own the capability roadmap for the customer experience across all digital properties, including product management, UI/UX, analytics, and website vendor management.
* Partner cross-functionally with other Marketing, Operations, and IT leaders to understand the overall business strategy and goals ensuring the digital experience aligns.

Day-to-day digital operations leader

* Drive digital performance through the lens of a GM, taking ownership of the technological (e.g., uptime, speed, etc.) commercial (e.g., traffic, conversion rate, etc.) and customer (e.g., CES, NPS, CSAT, LTV, renewal, etc) performance.
* Develop and execute e-commerce KPIs that fully represent the performance of the website, acting as a company role model for measurement and analytics
* Create an A/B testing strategy ensuring a data driven approach is used to develop and manage the product capabilities roadmap with clear ROI goals.
* Manage a diverse team of product managers, UI/UX, analytics, website operations, along with key vendor partners

Technology suite responsibilities

* In partnership with IT manage the existing tech stack vendors partners and contracts. Assess opportunities with IT to augment tech stack as needed to improve overall customer experience and drive business objectives.


* Minimum of 10 years’ experience in the consumer digital landscape, either in client service organizations or operating roles
* Demonstrated ability to set and communicate an integrated, enterprise-grade digital strategy beyond single function elements like technology or website roadmaps
* Demonstrated deep expertise in e-commerce and website operations, including product management, UI/UX, analytics, and commercial operations
* Demonstrated knowledge of the marketing technology vendor landscape and experience negotiating and managing multiple vendor partners at scale
* Demonstrated experience and working knowledge of website analytics platforms like Google Analytics or Adobe Analytics
* Outstanding leadership skills, especially in conceptual problem-solving, strategy-setting, change management, and working cross-functionally

What you can expect from us:

Progress Residential® offers all the financial and non-financial incentives you would expect from an innovative real estate investment and management firm:

  • In addition to outstanding training, we host quarterly summits and town hall meetings to encourage growth, knowledge sharing and a good time. After all, it’s about progress, not perfection. 

  • We offer competitive compensation, including a performance-based bonus.

  • Our generous benefits package includes comprehensive healthcare coverage for you and your family, parental leave, paid time off, 9 paid holidays and much more.

Closing Statement:
This summary is not an all-inclusive description of job duties. Other job duties and responsibilities may also be assigned by the incumbent’s supervisor at any time based upon Company need.
Progress Residential® is a proud Equal Opportunity employer, m/f/d/v. 

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!

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